Strategic Management by Melissa Schilling is a pivotal resource for understanding the dynamics of business strategy. Ideal for students and professionals, this book blends theory with practice, offering insights into achieving competitive advantage in a rapidly changing world.
'Competing For The Future' by Gary Hamel is a visionary guide for businesses aiming to lead in tomorrow's markets. It challenges traditional strategies, advocating for innovation and foresight as keys to success. A must-read for forward-thinking leaders.